PRODUCT-PERCK CHOCLATE

Price –Rs 5/-

TAG LINE -Anytime, anywhere; Kabhi bhi kaise bhi; Baaki sab Bhoola de

USP- CHOCLATE COVER WITH WAFER           

SEGMENTATION-People who are looking to have a chocolate which is energetic something    different, crunchy with good quality and not to expensive            

Target Group-All age groups Lower, middle and upper class people specially more of youngster and children

Positioning-A energy chocolate which can be had anywhere anytime and easily available

Strength-Good Quality, reasonable price, easily available, tasty, good brand name  Cadbury(Kraft)

Rohit Poddar

Roll NO-54